A(n) ___ is an extra item offered to the consumer, usually in exchange for some proof that the promoted product has been purchased.
a. coupon
b. trade sample
c. supplement
d. premium
e. add-on
ANSWER: d
A(n) ___ is an extra item offered to the consumer, usually in exchange for some proof that the promoted product has been purchased.
a. coupon
b. trade sample
c. supplement
d. premium
e. add-on
ANSWER: d