Marketing MCQ Marketing ______ involves using communications that are unexpected and unconventional in ways that target consumers in unexpected places.

______ involves using communications that are unexpected and unconventional in ways that target consumers in unexpected places.

Marketing

______ involves using communications that are unexpected and unconventional in ways that target consumers in unexpected places.

A) Sensory marketing
B) Stealth marketing
C) Guerilla marketing
D) Viral marketing

Answer: C

Marketing MCQ

______ involves using communications that are unexpected and unconventional in ways that target consumers in unexpected places.

______ involves using communications that are unexpected and unconventional in ways that target consumers in unexpected places.

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