Tina, a supervisor of displays for Sears Canada, knows that attractive displays can generate additional sales of particular items. From a marketer's perspective, this is:

Tina, a supervisor of displays for Sears Canada, knows that attractive displays can generate additional sales of particular items. From a marketer's perspective, this is:



A) a purchase issue.
B) a postpurchase issue.
C) merchandising complexity.
D) a loss leader.


Answer: A


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