When cosmetics company Estée Lauder gives customers a bag of smallsized cosmetics with the purchase of a full-priced item, this is an example of a premium offer.
a. True
b. False
ANSWER: True
When cosmetics company Estée Lauder gives customers a bag of smallsized cosmetics with the purchase of a full-priced item, this is an example of a premium offer.
a. True
b. False
ANSWER: True