A market offers rows of exotic produce, fresh prime meats, seafood flown in fresh, a bakery filled with artisan breads and over 220 cheeses. This market is competing for customers on which major front?

A market offers rows of exotic produce, fresh prime meats, seafood flown in fresh, a bakery filled with artisan breads and over 220 cheeses. This market is competing for customers on which major front?


a. The price for the value offered

b. Service level

c. Product selection

d. Location or access

e. Employee compensation


Answer: C


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Retailing Chapter 4

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