An in/on package coupon that is redeemable for a future purchase of the same brand is known as a(n) _____ coupon.
A. cross-ruff
B. bounce-back
C. instant
D. cross sell
E. same purchase
Answer: B
Marketing MCQ
Marketing Chapter 16
An in/on package coupon that is redeemable for a future purchase of the same brand is known as a(n) _____ coupon.