Degree of usage as a basis of segmentation is best reflected by:
A. demographic segmentation variables.
B. the iceberg principle.
C. the benefit rule.
D. the rule of equity.
E. the 80-20 rule.
Answer: E
A. demographic segmentation variables.
B. the iceberg principle.
C. the benefit rule.
D. the rule of equity.
E. the 80-20 rule.
Answer: E