Marketing MCQ
Marketing Chapter 2
The Florida Orange Juice Commission's advertising campaign based around the slogan, "It's not just for breakfast anymore," reflected positioning by:
The Florida Orange Juice Commission's advertising campaign based around the slogan, "It's not just for breakfast anymore," reflected positioning by:
The Florida Orange Juice Commission's advertising campaign based around the slogan, "It's not just for breakfast anymore," reflected positioning by:
A. product user.
B. use or application.
C. product class.
D. competitor.
E. cultural symbol.
Answer: B
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