The four Ps of the Marketing Mix include:
a. product, price, position, people
b. product, place, price, promotion
c. promotion, packaging, place, people
d. product, personalization, price, packaging
Answer: b. product, place, price, promotion
a. product, price, position, people
b. product, place, price, promotion
c. promotion, packaging, place, people
d. product, personalization, price, packaging
Answer: b. product, place, price, promotion