WalMart has traditionally utilized an everyday low price strategy in their continued efforts to be the number one global retailer. They recently launched an application called the WalMart Savings Catcher to ensure consumers receive the lowest possible prices compared to the competition. Which of the following slogans would be most appropriate for WalMart to use to communicate the message of everyday low prices most effectively?

WalMart has traditionally utilized an everyday low price strategy in their continued efforts to be the number one global retailer. They recently launched an application called the WalMart Savings Catcher to ensure consumers receive the lowest possible prices compared to the competition. Which of the following slogans would be most appropriate for WalMart to use to communicate the message of everyday low prices most effectively?

WalMart has traditionally utilized an everyday low price strategy in their continued efforts to be the number one global retailer. They recently launched an application called the WalMart Savings Catcher to ensure consumers receive the lowest possible prices compared to the competition. Which of the following slogans would be most appropriate for WalMart to use to communicate the message of everyday low prices most effectively?


a. "Expect More. Pay Less"

b. "There Is No Substitute"

c. "Always On Time...Or You Don't Pay A Dime"

d. "Every Day You Get Our Best"


Answer: a. "Expect More. Pay Less"


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