Marketing MCQ
Marketing Chapter 7
Which type of business product includes such capital goods as large or expensive machines, mainframe computers, blast furnaces, generators, airplanes, and buildings?
Which type of business product includes such capital goods as large or expensive machines, mainframe computers, blast furnaces, generators, airplanes, and buildings?
Which type of business product includes such capital goods as large or expensive machines, mainframe computers, blast furnaces, generators, airplanes, and buildings?
a. Major equipment
b. Raw materials
c. Component parts
d. Accessory equipment
e. Investment goods
Answer: a
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