Marketing MCQ
Marketing Chapter 21
GolfWeb.com is a-popular website for golfing enthusiasts. Its members pay an annual fee of $39.95 to get discounts on merchandise and to trade tips and stories about the best courses and the toughest holes in its chat rooms. This is a description of a website with a strong __________ design element.
GolfWeb.com is a-popular website for golfing enthusiasts. Its members pay an annual fee of $39.95 to get discounts on merchandise and to trade tips and stories about the best courses and the toughest holes in its chat rooms. This is a description of a website with a strong __________ design element.
GolfWeb.com is a-popular website for golfing enthusiasts. Its members pay an annual fee of $39.95 to get discounts on merchandise and to trade tips and stories about the best courses and the toughest holes in its chat rooms. This is a description of a website with a strong __________ design element.
a) context
b) community
c) choice
d) convenience
e) connection
Answer: b
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