If a respondent does not have access to information needed to answer an item, then the participant has been exposed to a:
a.
unanswerable item.
b.
leading item
c.
incomprehensible item.
d.
double-barreled question.
e.
primary item.
Answer: A
Marketing MCQ
Marketing
If a respondent does not have access to information needed to answer an item, then the participant has been exposed to a: