In a depth interview, the interviewer should ________.
A) avoid appearing superior and put the respondent at ease
B) be detached and objective, yet personable
C) probe the respondent
D) all of the above
Answer: D
Marketing MCQ
A) avoid appearing superior and put the respondent at ease
B) be detached and objective, yet personable
C) probe the respondent
D) all of the above
Answer: D