In terms of U.S. business-to-business direct marketing expenditures, the largest category is:

In terms of U.S. business-to-business direct marketing expenditures, the largest category is:

In terms of U.S. business-to-business direct marketing expenditures, the largest category is:



A) television

B) Internet marketing (non-e-mail)

C) direct mail (non-catalog)

D) telephone marketing



Answer: A) television


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