Market research studies that are unique to retailers include all of the following, EXCEPT:
a.
trade area analysis
b.
store image/perception studies
c.
in store traffic patterns
d.
location analysis
e.
customer satisfaction studies
Answer: E
Marketing MCQ
a.
trade area analysis
b.
store image/perception studies
c.
in store traffic patterns
d.
location analysis
e.
customer satisfaction studies
Answer: E