Marketing MCQ
Marketing
The ______________ measure ties loosely to actual sales and most closely ties the cost of a social media ad to the sales revenues the ad generates.
The ______________ measure ties loosely to actual sales and most closely ties the cost of a social media ad to the sales revenues the ad generates.
The ______________ measure ties loosely to actual sales and most closely ties the cost of a social media ad to the sales revenues the ad generates.
a) cost per action
b) cost per ad
c) cost per click
d) cost per thousand
e) cost per visitor
Answer: A
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