Marketing MCQ
Marketing Chapter 20
The sales manager told the salesperson, "Your goal is to increase sales volume for the second quarter 5 percent over the sales volume of the first quarter". The sales manager used a __________ sales objective.
The sales manager told the salesperson, "Your goal is to increase sales volume for the second quarter 5 percent over the sales volume of the first quarter". The sales manager used a __________ sales objective.
The sales manager told the salesperson, "Your goal is to increase sales volume for the second quarter 5 percent over the sales volume of the first quarter". The sales manager used a __________ sales objective.
a) output-related
b) input-related
c) behavior-related
d) cold-call related
e) market-related
Answer: a
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