Which of the following is true about information gathering?
a.
Customer knowledge information is feedback you obtain from your sales representatives about customer behavior.
b.
More data implies more analysis and thus delay in taking sound decisions.
c.
Blogs and online polls are used to collect customer knowledge information.
d.
Data from electronic customer councils are indicative of less customer engagement.
e.
Data collection through electronic means is more expensive and time consuming.
Answer: C