Wolfermans.com is a company that sells gourmet English muffins, specialty breads and exquisite desserts in gift assortments. When you open its website, you discover fourteen pictures that make lavish use of color. The Wolferman website conveys the core consumer benefits provided by the company's offerings through the use of __________.

Wolfermans.com is a company that sells gourmet English muffins, specialty breads and exquisite desserts in gift assortments. When you open its website, you discover fourteen pictures that make lavish use of color. The Wolferman website conveys the core consumer benefits provided by the company's offerings through the use of __________.

Wolfermans.com is a company that sells gourmet English muffins, specialty breads and exquisite desserts in gift assortments. When you open its website, you discover fourteen pictures that make lavish use of color. The Wolferman website conveys the core consumer benefits provided by the company's offerings through the use of __________.



a) context

b) commerce

c) communication

d) connection

e) customization



Answer: a


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