Creative boutiques are agencies that:

Creative boutiques are agencies that:



A. limit their client service to creative planning and execution.

B. have resulted from advertisers wanting to save money in buying media space.

C. perform the same functions as full-service agencies for their clients, but charge more.

D. are used only when advertising is not important to the marketing success of the company that hired them.

E. that wants its employees to develop expertise in servicing a variety of accounts.



Answer: A


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