Marketing MCQ Marketing Chapter 19 The Polaroid Corporation encountered great problems when it attempted to market instant cameras in France. The French consumer saw little need for having a picture developed instantly. This indicates Polaroid did not understand the French _____ environment.

The Polaroid Corporation encountered great problems when it attempted to market instant cameras in France. The French consumer saw little need for having a picture developed instantly. This indicates Polaroid did not understand the French _____ environment.

Marketing Chapter 19

The Polaroid Corporation encountered great problems when it attempted to market instant cameras in France. The French consumer saw little need for having a picture developed instantly. This indicates Polaroid did not understand the French _____ environment.

A. demographic

B. economic

C. cultural

D. political/legal

E. media

Answer: C.

Marketing MCQ

The Polaroid Corporation encountered great problems when it attempted to market instant cameras in France. The French consumer saw little need for having a picture developed instantly. This indicates Polaroid did not understand the French _____ environment.

The Polaroid Corporation encountered great problems when it attempted to market instant cameras in France. The French consumer saw little need for having a picture developed instantly. This indicates Polaroid did not understand the French _____ environment.

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