There are five steps in the creative process as designed by James Webb Young, a former creative vice president at the J. Walter Thompson agency. They are:
A. preparation, brainstorming, growth, reality check, and verification.
B. immersion, testing, illumination, creation, and verification.
C. immersion, digestion, incubation, illumination, and verification.
D. preparation, incubation, immersion, illumination, and reality check.
E. immersion, brainstorming, incubation, creation, and reality check.
Answer: C