Your firm operates in a market that is characterized by focused competition. The market is also growing in terms of breadth and service offerings. Identify the stage of personal selling evolution at which your firm operates.

Your firm operates in a market that is characterized by focused competition. The market is also growing in terms of breadth and service offerings. Identify the stage of personal selling evolution at which your firm operates.



A. Provider

B. Prospector

C. Procreator

D. Problem-solver

E. Persuader



Answer: C


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