Jan Smith, the marketing manager of Big Wheel Autos, has noticed that in many European countries more of the population is moving into urban centers. This has resulted in an increased demand for subcompact cars that can maneuver through these tighter quarters rather than full size automobiles. This is an example of how _________ can influence marketing management decisions.

Jan Smith, the marketing manager of Big Wheel Autos, has noticed that in many European countries more of the population is moving into urban centers. This has resulted in an increased demand for subcompact cars that can maneuver through these tighter quarters rather than full size automobiles. This is an example of how _________ can influence marketing management decisions.



A. Movement

B. Geographic changes

C. Economic trends

D. External forces

E. Environmental factors



Answer: B. Geographic changes


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