Marketing MCQ
Marketing
Shabreka Lopez, marketing manager for Yaard-Vark Lawn Tractors, is interested in the relationship between the prices of lawn tractors and the level of sales. To test whether increasing prices will lead to a change in sales and how much of a change, she should use ________ research.
Shabreka Lopez, marketing manager for Yaard-Vark Lawn Tractors, is interested in the relationship between the prices of lawn tractors and the level of sales. To test whether increasing prices will lead to a change in sales and how much of a change, she should use ________ research.
Shabreka Lopez, marketing manager for Yaard-Vark Lawn Tractors, is interested in the relationship between the prices of lawn tractors and the level of sales. To test whether increasing prices will lead to a change in sales and how much of a change, she should use ________ research.
A. Causal
B. Descriptive
C. Random
D. Academic
E. Exploratory
Answer: A. Causal
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