Vegan Videos has decided to conduct exploratory research to clarify its marketing related research problem. They have decided that they need to collect primary data, but they only have one week to collect this qualitative data from 10 customers and they only have 1 researcher. They should use a(n) __________ technique to collect the data in order to meet their deadline.
A. In-depth interview
B. Experimental
C. Questionnaire
D. Survey
E. Focus group
Answer: E. Focus group
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Marketing
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