Marketing MCQ Marketing If the incidence rate is 0.25, then on average how many potential respondents must be approached in order to obtain one qualified respondent?

If the incidence rate is 0.25, then on average how many potential respondents must be approached in order to obtain one qualified respondent?

Marketing

If the incidence rate is 0.25, then on average how many potential respondents must be approached in order to obtain one qualified respondent?

A) .25

B) .75

C) 1.25

D) 3

E) 4

Answer: E

Marketing MCQ

If the incidence rate is 0.25, then on average how many potential respondents must be approached in order to obtain one qualified respondent?

If the incidence rate is 0.25, then on average how many potential respondents must be approached in order to obtain one qualified respondent?

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