A consultancy is presenting to their client about the importance of creating a friendly working culture to increase productivity. Which of the following statements about culture is true?
A.
Culture includes attitudes and values.
B.
Culture is an example of an economic force within the marketing environment.
C.
Because Canada is considered a "melting pot," cultural trends are typically not monitored by businesses.
D.
Culture is only considered an important facet of marketing in international marketing.
Answer: A