Marketing MCQ
Marketing
Ace Shoe Company sells heel replacement kits for men's shoes. It has fixed costs of $6 million and unit variable costs of $5 per pair. Ace is considering a switch from manual labour to an automated process. New equipment would cost an additional $4 million per year while lowering variable costs by $3 per shoe repair kit. How many kits would Ace have to sell at $15 per pair to make $2 million in profits in the next year with the automated process?
Ace Shoe Company sells heel replacement kits for men's shoes. It has fixed costs of $6 million and unit variable costs of $5 per pair. Ace is considering a switch from manual labour to an automated process. New equipment would cost an additional $4 million per year while lowering variable costs by $3 per shoe repair kit. How many kits would Ace have to sell at $15 per pair to make $2 million in profits in the next year with the automated process?
Ace Shoe Company sells heel replacement kits for men's shoes. It has fixed costs of $6 million and unit variable costs of $5 per pair. Ace is considering a switch from manual labour to an automated process. New equipment would cost an additional $4 million per year while lowering variable costs by $3 per shoe repair kit. How many kits would Ace have to sell at $15 per pair to make $2 million in profits in the next year with the automated process?
A.
169,231 kits
B.
666,667 kits
C.
705,883 kits
D.
923,077 kits
Answer: D
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