Some corporations choose unit sales rather than sales revenue as an organizational goal. Sales revenues can be deceiving because of:
A.
poor sales databases.
B.
fluctuations in inventory.
C.
unpredictable sales expenses.
D.
inflation.
Answer: D
Marketing MCQ
A.
poor sales databases.
B.
fluctuations in inventory.
C.
unpredictable sales expenses.
D.
inflation.
Answer: D