While waiting to catch the school bus, you observe several friends discussing about why they like their smartphone versus their friend's phone, which happened to be different. These individuals are attempting to influence others by:

While waiting to catch the school bus, you observe several friends discussing about why they like their smartphone versus their friend's phone, which happened to be different. These individuals are attempting to influence others by:



A.

opinion making.


B.

publicity.


C.

personal selling.


D.

word of mouth.



Answer: D


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