A "penetration pricing policy":

A "penetration pricing policy":



A. is the same as a "meeting competition" price-level policy.

B. is wise when demand is fairly inelastic--offering an "elite" market.

C. involves temporary price cuts to speed new products into market.

D. involves a series of step-by-step price reductions along an inelastic demand curve.

E. may be wise if a firm expects strong competition very soon after its product introduction.



Answer: E


Learn More :