Consumer-oriented sales promotions are:
A.
promotions where charitable contributions of a firm are tied directly to the customer revenues produced through the promotion of one of its products.
B.
methods used to get a non-personal, indirectly paid presentation of a company or its products. Examples are news releases, news conferences, and public service announcements.
C.
advertisements that show actual consumers using the product.
D.
sales tools used to support advertising and personal selling efforts.
Answer: D