According to an Ipsos Reid poll commissioned by the Institute of Communication Agencies (ICA), all of the following statements are true EXCEPT:

According to an Ipsos Reid poll commissioned by the Institute of Communication Agencies (ICA), all of the following statements are true EXCEPT:



A.

69 percent of Canadians say that ads play an important role in encouraging consumer spending and thus can help a troubled economy.


B.

most Canadians believe that advertising promotes the green movement (71 percent),


C.

most Canadians believe that advertising elicits national pride (77 percent).


D.

the brands that most consumers think of when asked about Canadian pride are Labatts, Roots, and Bombardier.



Answer: D


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