Dominion is a Canadian supermarket. Recently, it began its Baby Club program, which mails its members a $20 gift certificate when they purchase a certain dollar amount of infant products. By offering this and similar loyalty-type programs, Dominion is trying to:
A.
move from limited service to full-service.
B.
move from self-service to full-service.
C.
become more self-service.
D.
move from self-service to limited service.
Answer: D
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Marketing
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