Faced with many "me-too" competitors, Sonic Burgers, Inc. has set its price level to "meet competition"--while emphasizing nonprice competition. Sonic Burgers' pricing objective seems to be a ______________ objective.

Faced with many "me-too" competitors, Sonic Burgers, Inc. has set its price level to "meet competition"--while emphasizing nonprice competition. Sonic Burgers' pricing objective seems to be a ______________ objective.



A. status quo

B. sales-oriented.

C. profit-oriented

D. satisfactory profits

E. maintaining market share



Answer: A


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