McDonald's operates the same basic fast-food look, layout, and operating model in its restaurants around the world but ________ its menu and design to local tastes.
A.
directs
B.
exports
C.
licenses
D.
adapts
E.
imports
Answer: D.
adapts
Marketing MCQ
A.
directs
B.
exports
C.
licenses
D.
adapts
E.
imports
Answer: D.
adapts