One consumer promotion tool is _______, which are goods offered free or at a low cost as an incentive to buy a product.
A.
rebates
B.
point-of-purchase promotions
C.
premiums
D.
coupons
E.
advertising specialties
Answer: C.
premiums
Marketing MCQ
Marketing
One consumer promotion tool is _______, which are goods offered free or at a low cost as an incentive to buy a product.