Which of the following statements about sales promotions is correct?
A.
Sales promotions are only offered to consumers.
B.
The growing use of sales promotion has resulted in promotion clutter.
C.
Companies that use sales promotions usually do not use any other promotional mix tools.
D.
The use of sales promotions has declined in recent years.
E.
Sales promotions offer long-term incentives to buy a product.
Answer: B.
The growing use of sales promotion has resulted in promotion clutter.