The 'Big Three' wireless carriers in Canada, Bell Canada, Telus Mobility, and Rogers Wireless, likely have what approach to positioning an unlimited talk & data smartphone plan?

The 'Big Three' wireless carriers in Canada, Bell Canada, Telus Mobility, and Rogers Wireless, likely have what approach to positioning an unlimited talk & data smartphone plan?



A.

perceptual


B.

psychological


C.

segmentation


D.

head-to-head



Answer: D


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