When Dell created a website where any individual can submit future ideas or products based on their experience with the company, Dell was using which specific strategy?

When Dell created a website where any individual can submit future ideas or products based on their experience with the company, Dell was using which specific strategy?

When Dell created a website where any individual can submit future ideas or products based on their experience with the company, Dell was using which specific strategy?



A.

open innovation


B.

crowdsourcing


C.

idea generation


D.

online ideation



Answer: A


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