Which of the following is true of retail channel omnification?​

Which of the following is true of retail channel omnification?​


a.

​It creates separate distribution systems for different distribution channels.

b.

It involves treating each distribution channel as an entirely different business.​

c.

It combines different distribution channels into a single, unified system for saving costs.​

d.

It makes each distribution channel accountable for its own dedicated inventory.​



Answer: c.

It combines different distribution channels into a single, unified system for saving costs.​


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