Marketing MCQ Marketing Which two aspects of the following statement make it an effective goal? "Increase market share from 18 to 22 percent by December 31, 2015."

Which two aspects of the following statement make it an effective goal? "Increase market share from 18 to 22 percent by December 31, 2015."

Marketing

Which two aspects of the following statement make it an effective goal? "Increase market share from 18 to 22 percent by December 31, 2015."

loose and vague

as general as possible

flexible or elastic

quantified and measurable

Answer: D

Marketing MCQ

Which two aspects of the following statement make it an effective goal? "Increase market share from 18 to 22 percent by December 31, 2015."

Which two aspects of the following statement make it an effective goal? "Increase market share from 18 to 22 percent by December 31, 2015."

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