_____ refers to segmenting markets by region of a country or the world, market size, market density, or climate.

_____ refers to segmenting markets by region of a country or the world, market size, market density, or climate.



a.

​Benefit segmentation

b.

​Usage-rate segmentation

c.

Demographic segmentation​

d.

​Geographic segmentation



Answer: d.

​Geographic segmentation


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