"Vals" gets its name from
a. a Californian subcultural group of young adults
b. a test of one's value system
c. a values, attitudes and lifestyle typology
d. a consumer warehouse retailer
Answer: c. a values, attitudes and lifestyle typology
Marketing MCQ
a. a Californian subcultural group of young adults
b. a test of one's value system
c. a values, attitudes and lifestyle typology
d. a consumer warehouse retailer
Answer: c. a values, attitudes and lifestyle typology