Which of the following entails placing two or more brand names on a product or its package?

Which of the following entails placing two or more brand names on a product or its package?

Which of the following entails placing two or more brand names on a product or its package?



a) Family branding

b) Private branding

c) Dual-code branding

d) Co-branding

e) Complementary branding



Answer: D


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