Which of the following is a difference between social media and personal selling?
A. Social media can disperse a message quickly to a wide audience, while personal selling is very slow in dispersing a message to a large audience.
B. Social media entails two-way communication, while personal selling entails one-way communication.
C. Social media is a means of interpersonal communication, while personal selling is a means of mass communication.
D. Social media provides opportunity for immediate feedback, while personal selling does not provide opportunity for direct feedback.
Answer: A. Social media can disperse a message quickly to a wide audience, while personal selling is very slow in dispersing a message to a large audience.