Which of the following statements is true of consumer behavior?
a.
Self-actualization
b.
Real self-image
c.
Ideal self-image
d.
Self-esteem
Answer: b.
Real self-image
Marketing MCQ
a.
Self-actualization
b.
Real self-image
c.
Ideal self-image
d.
Self-esteem
Answer: b.
Real self-image