Marketing MCQ
Marketing Chapter 20
Which type of discount is a price reduction offered to a consumer, an industrial user, or a marketing intermediary in return for prompt payment of a bill?
Which type of discount is a price reduction offered to a consumer, an industrial user, or a marketing intermediary in return for prompt payment of a bill?
Which type of discount is a price reduction offered to a consumer, an industrial user, or a marketing intermediary in return for prompt payment of a bill?
a. Quantity discount
b. Cash discount
c. Rebate
d. Functional discount
e. Promotional allowance
Answer: B
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